Banking/Insurance/Real Estate

Sedgwick: Raising Awareness Among the General Public

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Insurance
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930 employees
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Acquisition
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Support since 2022

A Leader in Expertise

Sedgwick is one of the world's leading providers of integrated technology solutions for risk, benefits, and business. The company offers a wide range of resources tailored to its clients' needs in the areas of property and casualty insurance, marine insurance, employee benefits, and more. Every day, more than 30,000 people in 80 countries work for Sedgwick.

Building Your Employer Brand

To address the complex challenges of the recruitment market and enhance its image as an employer, the company turned to us to develop an innovative strategy. Our mission was to maximize the company’s visibility on social media by promoting its role as a provider of administrative expertise in the cities of Nantes, Lille, and Lyon, in order to attract passive candidates and encourage them to submit unsolicited applications to join the Sedgwick team.
Jérome Vernon, Director of Human Resources at Sedgwick
"A project to raise our company's profile by posting job listings; we received excellent guidance from the Bonanza team, who consistently listened to our needs and provided sound advice to ensure our job postings had the greatest possible impact. "

Building Your Visibility to Attract Talent

The company, which aimed to enhance its employer brand through a social media presence, rose to the challenge brilliantly. Thanks to our strategy, Sedgwick enjoyed increased visibility, making its job opportunities more attractive and enabling the campaign to attract candidates.
Of these candidates, 158 were rigorously pre-screened to ensure they met the company’s specific criteria. Our solution enabled the campaign to conduct a thorough and adaptive pre-screening process that ensured the candidates submitted were aligned with the company’s actual needs, even as those needs changed.
In the end, nearly 50 candidates advanced to the later stages of the recruitment process. This conversion rate demonstrates not only the quality of the candidates we attracted, but also the effectiveness of our approach to engaging and converting passive talent into qualified candidates.
Building on this success, we have decided to renew our partnership with Sedgwick, focusing on the same cities and also expanding to the Île-de-France region, where there is a high demand for administrative experts.

"The results speak for themselves, as we’ve made successful hires in a short period of time, and these hires appear to be long-term. Given Bonanza’s adaptability and its constant pursuit of solutions, we recommend it."
If you'd like to learn more about Bonanza and our targeted social media recruitment campaigns, you can request a free demo here.

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