500,000 young people reached on TikTok

Using our solution, we launched several targeted campaigns on Facebook, Instagram, Snapchat, and TikTok. Thanks to our analytics and automated combination testing, we were able to generate a qualified stream of candidates for System U’s job openings.

The campaign reached 1.13 million young people, including 500,000 on TikTok alone. Of the many pre-qualified candidates, about 60 were selected.

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Tatiana Mercatante, Store HR Manager at Coopérative U

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"Thanks to Bonanza, we now have the visibility we need to reach younger generations through social media and raise their awareness of this career opportunity."

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